sartorelli
New member
- Jun 27, 2013
- 2
Adidas have revealed the forthcoming 2013-14 Chelsea home kit and guess what… it’s blue!
The new kit takes its inspiration from legendary shirts worn by the Chelsea greats in the past and the club crest also reverts back to a four colour design.
The campaign launch took the world by a storm. The teaser video of Chelsea stars showing what it means to be committed to the club received over 1.5 million views on YouTube.
It featured John Terry, Juan Mata David Luiz, Gary Cahill, Fernando Torres, Demba Ba, Eden Hazard, Oscar and Petr Cech and it was a break from the norm. The campaign posed one question to all the Chelsea fans regarding the 2013-14 home kit: it’s blue.
The new kit takes its inspiration from legendary shirts worn by the Chelsea greats in the past and the club crest also reverts back to a four colour design.
The campaign launch took the world by a storm. The teaser video of Chelsea stars showing what it means to be committed to the club received over 1.5 million views on YouTube.
It featured John Terry, Juan Mata David Luiz, Gary Cahill, Fernando Torres, Demba Ba, Eden Hazard, Oscar and Petr Cech and it was a break from the norm. The campaign posed one question to all the Chelsea fans regarding the 2013-14 home kit: it’s blue.