Our 'local' rival is Pal@rse. The fact that they are so far away (relatively speaking) means that we have a huge catchment area = big current/potential fanbase = good attendances. Looks like PC is staying at RM anyway.
West Brom - a historically bigger/Prem club, but going nowhere (or down)?
OR
Brighton - now with bigger attendances, and a Championship play-off place for last two seasons, but seems to be biting the FFP bullet
I guess you have more chance to enhance your CV at the latter. TBH I'm surprised...