Behind paywall:
https://www.telegraph.co.uk/football/2022/08/12/how-brighton-became-masters-transfer-market/
I’d like to paste the whole piece, but will I get told off?
Here’s a chunk.
“It is almost a cliche in a way, that you don’t want to lose your best players,” says Potter. “By definition that is a true statement. But then you look at the alternative to that, which is to keep everybody. How does that affect the club? You have to look at it in a higher resolution.
“You have to understand the supporters want the team to keep improving and competing, so you can’t necessarily get worse. Which is a challenge because by definition if you sell players of high value, they are good players. Replacing them isn’t so easy. How do you do that? How do you ensure that the environment is good and that we can keep moving forward? It is very complex.”
These transfer dealings help massively as Brighton look to become more financially sustainable and less reliant on owner Tony Bloom.
“People say they don’t want to be a ‘selling club,’” says Potter. “Ok, but what is the alternative to that? You want to be a buying club? You will run out of money fairly quickly, then.”
So what are the reasons for Brighton’s success in the market? The first point to make is that players clearly improve under Potter’s management. The second point is that Brighton have shown a willingness to take chances. Players such as Caicedo and Tariq Lamptey (£3m from Chelsea) are low-risk investments that have grown in value, and few other Premier League clubs would have been willing to give them these opportunities on the pitch.
Potter describes it as being “brave” in recruitment, and indeed when it comes to selling. It is also about being clever: to use the example of Caicedo again, he was identified as Bissouma’s successor long before he was needed in the Premier League.
Brighton are also stubborn. They set valuations on players and refuse to budge. Arsenal learned as much last year when they repeatedly tried and failed to buy White for less than the £50m asking price.
https://www.telegraph.co.uk/football/2022/08/12/how-brighton-became-masters-transfer-market/
I’d like to paste the whole piece, but will I get told off?
Here’s a chunk.
“It is almost a cliche in a way, that you don’t want to lose your best players,” says Potter. “By definition that is a true statement. But then you look at the alternative to that, which is to keep everybody. How does that affect the club? You have to look at it in a higher resolution.
“You have to understand the supporters want the team to keep improving and competing, so you can’t necessarily get worse. Which is a challenge because by definition if you sell players of high value, they are good players. Replacing them isn’t so easy. How do you do that? How do you ensure that the environment is good and that we can keep moving forward? It is very complex.”
These transfer dealings help massively as Brighton look to become more financially sustainable and less reliant on owner Tony Bloom.
“People say they don’t want to be a ‘selling club,’” says Potter. “Ok, but what is the alternative to that? You want to be a buying club? You will run out of money fairly quickly, then.”
So what are the reasons for Brighton’s success in the market? The first point to make is that players clearly improve under Potter’s management. The second point is that Brighton have shown a willingness to take chances. Players such as Caicedo and Tariq Lamptey (£3m from Chelsea) are low-risk investments that have grown in value, and few other Premier League clubs would have been willing to give them these opportunities on the pitch.
Potter describes it as being “brave” in recruitment, and indeed when it comes to selling. It is also about being clever: to use the example of Caicedo again, he was identified as Bissouma’s successor long before he was needed in the Premier League.
Brighton are also stubborn. They set valuations on players and refuse to budge. Arsenal learned as much last year when they repeatedly tried and failed to buy White for less than the £50m asking price.
