[Football] Club marketting

Publius Ovidius

Well-known member

Jul 5, 2003

46,044

at home

• Jan 22, 2021

• #1

Does anyone else feel really sorry for the communications/ marketing team for the albion using the Brighton and Hove Albion FC name on Twitter, Facebook and Instagram?

I cannot believe how these have become so unusable, by South African trolls who know nothing about our club, but everytime there is an announcement, like the one about the U17s beating Palace, our managers press conferences, etc...the comments are full of complete shite written by these people.

One tosser said...” why are we talking about Crystal Palace...where was Percy tau”? “ Has he woken up yet...send him our love”

I have deleted all the official threads apart from my email notifications

Seemly someone said that the teams he played for in Belgium had exactly the same issues with their sites becoming unusable.

Yes originally it was humorous when he was out in Belgium and they forgot about us, or at least didn’t hit us with homophobic crap and other Shite for a while, but now ......

Let’s just hope they don’t find this place!

 

Publius Ovidius

Well-known member

Jul 5, 2003

46,044

at home

• Jan 22, 2021

• Thread starter
• #2

This is an example after GP press conference today

 

Arthur

Well-known member

Jul 8, 2003

8,576

Buxted Harbour

• Jan 22, 2021

• #3

Publius Ovidius said:

Does anyone else feel really sorry for the communications/ marketing team for the albion using the Brighton and Hove Albion FC name on Twitter, Facebook and Instagram?

I cannot believe how these have become so unusable, by South African trolls who know nothing about our club, but everytime there is an announcement, like the one about the U17s beating Palace, our managers press conferences, etc...the comments are full of complete shite written by these people.

One tosser said...” why are we talking about Crystal Palace...where was Percy tau”? “ Has he woken up yet...send him our love”

I have deleted all the official threads apart from my email notifications

Seemly someone said that the teams he played for in Belgium had exactly the same issues with their sites becoming unusable.

Yes originally it was humorous when he was out in Belgium and they forgot about us, or at least didn’t hit us with homophobic crap and other Shite for a while, but now ......

Let’s just hope they don’t find this place!

Click to expand...

Don't read the comments?

They aren't worth reading anyway just mongs saying things like "Announce <INSERT SOMETHING HERE>"

 

bhafc99

Well-known member

Oct 14, 2003

7,093

Dubai

• Jan 22, 2021

• #4

All the Ali J stuff isn’t much better. You’re right though, any chance of proper comment or debate is impossible amid the torrent of Tau/Ali J messages.


Sent from my iPhone using Tapatalk

 

JBizzle

Well-known member

Apr 18, 2010

5,826

Seaford

• Jan 22, 2021

• #5

I think it's made his/her job easier. Social media is more about engagement than content and they're certainly not low on engagement

 

vagabond

Well-known member

May 17, 2019

9,804

Brighton

• Jan 22, 2021

• #6

Generally speaking Twitter is a cesspool.

For club communication best to look at the official tweets, check out links, videos and ignore the comments.

Football wise, Twitter is really good with the analytics stuff in recent times. Very good content and discussion there, and of course the foreign football journalists are usually quite a good source of info for signings and player rumours.

 

GT49er

Well-known member

Feb 1, 2009

46,755

Gloucester

• Jan 22, 2021

• #7

Won't all that extra traffic - even though it's crap - somehow increase the advertising revenue?

Whether it's worth it is another matter!

 

M

m@goo

New member

Feb 20, 2020

1,056

• Jan 22, 2021

• #8

It was funny to start with but they can just f*ck off now.

 

M

Munkfish

Well-known member

May 1, 2006

11,873

• Jan 22, 2021

• #9

They will be judged on engagement and they will have smashed all of their objectives for the year. I bet they are chuffed.

 

J

junior

Well-known member

Dec 1, 2003

6,510

Didsbury, Manchester

• Jan 22, 2021

• #10

I find it amusing and started the thread on it last week for everybody to post their favourite Percy Tau comment.

I'm sure the club are well happy with it too....it must be doing wonders for their exposure and advertising potential.

 

S

SEWDONIM

New member

Dec 14, 2020

270

• Jan 22, 2021

• #11

GT49er said:

Won't all that extra traffic - even though it's crap - somehow increase the advertising revenue?

Whether it's worth it is another matter!

Click to expand...

I certainly suspect that's the case. Any additional revenue stream is welcome. They can see more Tau in the future but right now Tau and Ali are great sources of additional income.

 

Lethargic

Well-known member

Oct 11, 2006

3,463

Horsham

• Jan 22, 2021

• #12

I couldn't care less when I get a message from the club in any format I check if its something I want to read and then I read the article, I rarely even notice the comment.
Same with adverts I don't take any notice of them simple scroll through, I must be a marketing persons nightmare.

 

AZ Gull

@SeagullsAcademy Threads: @bhafcacademy

Oct 14, 2003

11,747

Chandler, AZ

• Jan 22, 2021

• #13

Arthur said:

Don't read the comments?

Click to expand...

This.

Lethargic said:

I couldn't care less when I get a message from the club in any format I check if its something I want to read and then I read the article, I rarely even notice the comment.

Click to expand...

and this.

I'm not sure why anyone would even consider reading the comments to an Albion tweet (and I don't think I've ever looked at the club's instagram page, and certainly not their Facebook page).

Each day I check the website to see if there is anything of interest; I follow them on twitter so their tweets are in my feed - but if I want to see what other people think about Albion-related topics I'll come on here.

 

F

FloatLeft

Well-known member

Jun 12, 2012

1,603

• Jan 22, 2021

• #14

I pity the clubs marketing department after they sent happy birthday emails to half the country.

 

Swansman

Pro-peace

May 13, 2019

22,320

Sweden

• Jan 22, 2021

• #15

bhafc99 said:

All the Ali J stuff isn’t much better. You’re right though, any chance of proper comment or debate is impossible amid the torrent of Tau/Ali J messages.


Sent from my iPhone using Tapatalk

Click to expand...

Oh yeah remember all those great, thoughtful, intelligent Twitter debates back in Never happened.

 

TheBigUnit

Active member

Apr 4, 2012

634

London

• Jan 22, 2021

• #16

FloatLeft said:

I pity the clubs marketing department after they sent happy birthday emails to half the country.

Click to expand...

Was literally just saying that to the missus!