Who won?
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Large businesses on social media should just stick to selling their product and nothing else.
I don’t want Pizza Hut making jokes about Leeds United any more than I want to discuss the Groß/Bissouma debate with Lynx. Just make your products and shut up.
On the face of it it looks like harmless banter but I don't think I'd be very happy if I was the owner of a Pizza Hut franchise in Leeds. Pizza Hut might be in danger of being to Leeds what the Sun newspaper is to Liverpool. They can be a sensitive lot, those footie fans.
Sorry but I don’t think Pizza Hut in Leeds will EVER been the same or close to the same as The S*n is in Liverpool...
At no point has Pizza Hut accused Leeds fans of being to blame for killing almost 100 of their own fellow fans... just some harmless social media banter between two organisations.
I can easily see pizza hut Leeds being the subject of a Leeds fan boycott, and the aforementioned boycott amounting to almost nothing
Yes - the losers are the restaurant chain as they’re guaranteed to have lost a few thousand customers in Leeds.
Have they gained customers elsewhere though?
On the face of it it looks like harmless banter but I don't think I'd be very happy if I was the owner of a Pizza Hut franchise in Leeds. Pizza Hut might be in danger of being to Leeds what the Sun newspaper is to Liverpool. They can be a sensitive lot, those footie fans.
This is what corporate social media should be all about!