Why do so many Brighton buses operate on the "wrong" route?

goldstone said:

It's all very well branding your buses with, for example, Route 1 plastered all over the sides. But then to have that self same bus operating on Route 5 is just plain confusing. I've noticed that maybe as many as 10% of Brighton buses appear to be operating on a route different from the branding.

So OK, I accept due to "operational reasons" and "mechanical problems" some buses have to be occasionally allocated to other routes, but at present it's far more than "occasionally".

If you can't have a bus that says Route 1 all over the side operating on Route 1 at least 98% of the time, then you should dump the whole branding idea and revert to standard livery buses.

Rant over.

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Pogue Mahone said:

And does anyone ever look at the side of the bus when choosing it?

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8ace said:

I got on the paddle round the pier bus yesterday, a bit weird when the window is obscured by a palm tree where I was seated.

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Pogue Mahone said:

10% is acceptable. And does anyone ever look at the side of the bus when choosing it? You see the bus coming, and the number is on the display at the front.

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goldstone said:

And when was Paddle Round the Pier? Early August? They should take the vinyl off once the event has passed.

Incidentally I saw a bus today with Albion Albion Albion and some of the words of GOSBTS on the side. And very nice it was too.

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goldstone said:

So if no one looks at the side of the bus when choosing it, then why have the route branding?

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