American Express

ringmerseagulltoo · Dec 16, 2014

Wallowing in a sense of foreboding and doom.

Does anyone know the length of the sponsorships agreed with American Express? Would they continue with the Albion by choice of we tumble back to Div 1? If they did, then presumably at a lower financial level.

Hyperion · Dec 16, 2014

My understand is that the Stadium sponsorship was 10 years. I presume the Academy and Shirt deal runs in line with that if true

dwayne · Dec 16, 2014

Do you really think it makes much difference to amex whether its championship or league one. The premiership is the be all and end all.

deletebeepbeepbeep · Dec 16, 2014

I don't think they care either way it's more of a community involvement thing for them rather than a commercial interest.

GT49er · Dec 16, 2014

dwayne said:
Do you really think it makes much difference to amex whether its championship or league one.

Difference between being 3/4 full and half full? That'll probably concern them a bit.

Seagull73 · Dec 16, 2014

Let's not forget the stadium naming rights were actually agreed while we were still a League 1 club.

I don't suppose it really makes any difference to them, but I can't imagine them being too happy at the prospect of less 'exposure' as a L1 club.

Blue Valkyrie · Dec 16, 2014

Everything about relegation will be a financial disaster. It'll set the club back years.

Tony needs to provide a massive FFP-busting January warchest to ensure it doesn't happen. Anything else is madness.

Surf's Up · Dec 16, 2014

Blue Valkyrie said:
Everything about relegation will be a financial disaster. It'll set the club back years.

Tony needs to provide a massive FFP-busting January warchest to ensure it doesn't happen. Anything else is madness.

and give it all to Hyypia and Jones so they can spunk it up the wall.

Peter_Taylor · Dec 16, 2014

ringmerseagulltoo said:
Wallowing in a sense of foreboding and doom.

Does anyone know the length of the sponsorships agreed with American Express? Would they continue with the Albion by choice of we tumble back to Div 1? If they did, then presumably at a lower financial level.

I can't imagine Am Ex executives are all that happy about what they saw on Sky Sports on Friday.

Brian Fantana · Dec 17, 2014

Peter_Taylor said:
I can't imagine Am Ex executives are all that happy about what they saw on Sky Sports on Friday.

I doubt any AMEX executives, unless they happen to be Albion or Millwall fans, would have been watching the game on Friday night. As another poster above mentions, this commercial agreement is a drop in the ocean for them in terms of their overall sponsorship activity.

They're more than likely doing it because they're the largest corporate employer in the area and it makes them look good from a social responsibility point of view.

vegster · Dec 17, 2014

Brian Fantana said:
I doubt any AMEX executives, unless they happen to be Albion or Millwall fans, would have been watching the game on Friday night. As another poster above mentions, this commercial agreement is a drop in the ocean for them in terms of their overall sponsorship activity.

They're more than likely doing it because they're the largest corporate employer in the area and it makes them look good from a social responsibility point of view.

This. Just so long as the club or fans do not bring any real negative publicity they carry on as normal. You didn't see Manchester United's Official Noodle Partner bale out when when the team slid in to chaos.

Lord Bracknell · Dec 17, 2014

The only depressing thing about the American Express sponsorship that I can detect is that the parties seem to be re-writing history by claiming that this was a deal that was made by Tony Bloom, when in fact it was Dick Knight who brought the two parties together and persuaded American Express to get on board.

Icy Gull · Dec 17, 2014

Lord Bracknell said:
The only depressing thing about the American Express sponsorship that I can detect is that the parties seem to be re-writing history by claiming that this was a deal that was made by Tony Bloom, when in fact it was Dick Knight who brought the two parties together and persuaded American Express to get on board.

You well know that the winners write the history

vegster · Dec 17, 2014

Icy Gull said:
You well know that the winners write the history

Very true.

Lord Bracknell · Dec 17, 2014

Icy Gull said:
You well know that the winners write the history

Oh, I get it now. The point of the sponsorship deal is to play boardroom games. And there was I, imagining it was something to do with enhancing the fortunes of the football club I support.

vegster · Dec 17, 2014

Lord Bracknell said:
The only depressing thing about the American Express sponsorship that I can detect is that the parties seem to be re-writing history by claiming that this was a deal that was made by Tony Bloom, when in fact it was Dick Knight who brought the two parties together and persuaded American Express to get on board.

Dick Knight = Snowball ?

Questions · Dec 17, 2014

Lord Bracknell said:
The only depressing thing about the American Express sponsorship that I can detect is that the parties seem to be re-writing history by claiming that this was a deal that was made by Tony Bloom, when in fact it was Dick Knight who brought the two parties together and persuaded American Express to get on board.

Dick might well have been instrumental in bringing the parties together but I don't remember American Express coming in for the naming rights at Withdean.

Lord Bracknell · Dec 17, 2014

Questions said:
Dick might well have been instrumental in bringing the parties together but I don't remember American Express coming in for the naming rights at Withdean.

They did come in with the sponsorship deal while we were still at Withdean, though - after DK struck a deal with Amex's Peter Godfrey in June 2008.

cardboard · Dec 17, 2014

Lord Bracknell said:
They did come in with the sponsorship deal while we were still at Withdean, though - after DK struck a deal with Amex's Peter Godfrey in June 2008.

Not quite true Lord B, initial discussions were had then but announcing a deal when laying off hundreds of staff members due to the global economic situation wasn't on the agenda. The actual deal was agreed sometime later.

Sergei's Celebration · Dec 17, 2014

Questions said:
Dick might well have been instrumental in bringing the parties together but I don't remember American Express coming in for the naming rights at Withdean.

Did you miss the name change of Withers to 'American Express Municipal Sports Green'?

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