Christmas tree and baubles.
Christmas Day is less than three weeks away, and we are delighted to announce the launch of our new-look retail website – you can visit www.seagullsdirect.co.uk to browse the website now.
The new platform makes it even easier to shop online when using your mobile device, especially important during the build-up to Christmas when online shopping is at its height.
Our mail-order team have seen a phenomenal response to online sales this year, with record December sales for the first week. Head of commercial services Simon Williams said, “The number of online shoppers has been incredible so far in December and we hope that the improved functionality of the new site will further improve the experience and make it even easier for fans.
“We recognise that many fans can only visit the club stores on a matchday, so our aim is to make Albion shopping even easier and far more convenient for fans, especially with an ever-growing number of supporters using mobile devices and tablets to do their shopping.
“We want fans to know they can shop with us 24 hours a day, 365 days a year, and the new functionality will make the online experience even better, and provide even better support.
“We invite fans to browse around the website and would love to hear feedback.”
Albion Fans’ Discount Code
To celebrate the new-look website we have also launched our biggest ever mail-out of Christmas flyers to homes across Sussex. Each flyer has a promotional code allowing you to make a saving in-store on online. If you haven’t received a flyer yet, tweet us via @OfficialBHAFC.
Mobile Retail Unit
You may have noticed the club’s mobile retail unit at Brighton train station on your way to the Amex on Tuesday night. In partnership with Brighton station, it’s going to be a regular spot for us in the build up to home matchdays, starting from the day before, making it even more convenient for fans travelling to the game.
The unit will stock a range of merchandise products, matchday programmes (matchday only) and tickets. It will be located at the station between 1pm-7pm the day before every home game and up until kick-off on the matchday for the rest of the season (from 1pm for midweek games and 10am for Saturday matches).
Albion Advent Calendar
A huge number of Albion fans have taken advantage of our advent calendar offers since the beginning of December. We will be bringing you a different offer every day until Christmas, via the club’s website, Twitter feed and Facebook feed. Click here to view today’s offer make sure you check out the offer each day to take advantage of some great offers in the run up to Christmas.
Online Brochure
To help with your festive shopping we have also produced an online Christmas brochure, which details a huge range available to fans in-store and online. To view the brochure click here now, and browse for your perfect Christmas gift.
Seagulls Superstore
For those of you at the Amex for Albion’s game against Leicester City this Saturday, there will be a festive feel in and around the Seagulls Superstore, including a huge Christmas tree display in the Superstore window. Today is also the first day of our Thursday late night shopping throughout December, so both stores – located at the Amex Stadium and in Queens Road, Brighton – will be open until 8pm.
International Mail Orders
If you’re an Albion fan living abroad, and planning to do some online shopping and want delivery in time for Christmas, please be aware of the following dates:
• * Today (Thursday 5 December) for Australia
• * Friday 6 December for Africa, Caribbean, Central & South America, Middle East
• * Monday 9 December for Cyprus, Eastern Europe
• * Tuesday 10 December for Canada, France, Greece, Poland
• * Friday 13 December for USA
• * Saturday 14 December for Western Europe (excluding France, Greece, Poland)*
Finally, if you have not yet purchased your ticket for the visit of top-of-the-table Leicester, click here to buy online now. Call 0844 327 1901 or visit the Amex Stadium ticket office.
Original article