With the start of the new Sky Bet Championship season just four days away, Albion conclude their preparations with a friendly against Premier League Norwich City at the American Express Community Stadium this evening.Tonight's game is another opportunity to welcome our new head coach Oscar Garcia and his backroom team to the Amex, as the team prepare for the new season, which kicks off at Leeds United on Saturday 3rd August.
If you have friends or family who wish to attend, tickets are still available for the match, priced £12 for adults and £6 for under-16s (additional booking fee of £1.50 per ticket for phone/in person or £1 per ticket online).
Please note this does not include the usual travel voucher system in operation for our Football League fixtures.
NB: There are a high number of ticket collections for the game and fans are advised to arrive early to collect their ticket.
All the latest team news, travel details and any further match information will be available at www.seagulls.co.uk, on our official Facebook page and via the club's official Twitter feed @OfficialBHAFC.
Travel Guide……Parking available
As this is a pre-season match we are not expecting a full capacity crowd, so in order to keep ticket prices as low as possible, the club has not implemented a full travel plan for the fixture.
In summary this means that the park-and-ride sites will not be in operation, and fans using public transport should pay for a ticket to and from the stadium.
Seagull Travel and other coach operators are running services. Fans should check times and availability via their respective websites.
There is car parking available at the Bridge car park. Supporters can pay with cash on the gate but please note there is limited parking available. The Bridge car park is just a few minutes' walk from the Amex and is just £10 for this game.
Food and Drink
Tonight's fixture provides an opportunity for our catering team to trial a number of different food options. Pork and Salt Beef Baps will be available in the North Stand and can be purchased from the North Centre kiosk. Supporters in the North Stand will also be able to purchase chips, these will be part of a meal deal which includes a hot item of food with chips and a soft drink for £8.50 or upgrade to a pint for £9.50.
Meal deals are also available in all other kiosks and include two items for £6 or three for £7.
A hot food item and a soft drink - £6.00 - SAVE 10p. Add an alcoholic drink for £1 extra - SAVE £0.80.
A hot food item, soft drink and a snack (crisps or chocolate bar) - £7.00 - SAVE 40p. Add an alcoholic drink for £1 extra - SAVE £1.10.
Guinness is available in the North Stand kiosks and in the West Stand Lower and Upper via mobile units; while Dark Star is also available in Dick's Bar as requested by fans - and if sales go well the club plan to continue stocking both products this season.
Get Your Copy Of Seagull!
Our matchday programme Seagull is back with a new look, as a two-game special, for the bargain price of £2.50.
New head coach Oscar Garcia looks forward to the game against Norwich City while former Canary Andrew Crofts looks back on his time at Norwich and ahead to the new season.
Former Seagull Elliott Bennett anticipates a happy homecoming, plus there's a comprehensive round-up of all four pre-season victories and further interviews with Andrea Orlandi and Bruno.
Matchday Retail
The brand new 2013 home and away shirts are on sale now and fans can have their name and number, or that of their favourite player, added to their shirt while-you-wait at either the North Stand cabin or the main Amex Store.
The superstore will be open right up until kick-off and will re-open again directly after the match for fans wishing to purchase the new shirts, and/or have printing added to their existing shirts.
The East Stand shop and the mobile units in both the West and North Stands will also be open before the match but these units will not be open after the game.
E-cash top-up is available at the Seagulls Superstore, the East Stand shop and also the mobile units in front of the West and North stands.
E-Cash Guide
We will be operating a new e-cash system from the first competitive match of the season against Newport County, on Tuesday 6th August, which will be more rewarding to those fans arriving earlier and staying later. Full details are in the season-ticket holders' letters and will be fully communicated via the club website ahead of the Newport County match, but for this friendly fixture, we will be giving the flat-rate 10% cash back to all those paying by e-cash with their smart cards.
By using your smart card to buy food and drink within the stadium, or merchandise in the Seagulls Stores, you will receive 10% cash back - and queuing time is significantly reduced. If you've not done it before, here is how you do it:
1. Visit the online Seagulls e-cash page via the fan tab at www.seagulls.co.uk
2. Log in using your unique fan number, card number and password
3. Click top up in the My Details section, and follow the on-screen instructions
Once Seagulls e-cash is loaded, you are ready to go and use your card to pay for food, drink and in the stores!
NB: After topping up your card (over the counter or online) you will need to activate the cash by holding your card on one of the smart card readers for approximately 15 seconds.

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