PUBLISHED
15:45 26th July 2013
Brighton & Hove Albion FC are delighted to announce that Juice 107.2FM have become the latest Lounge Sponsor at the American Express Community Stadium.Juice 107.2FM have taken the naming rights for the Mezzanine Gold North Lounge in the West Stand at the Amex for a three-year period, the lounge has a capacity for 260 guests on a matchday and forms part of the 1901 Club, Brighton & Hove Albion's corporate hospitality product.
Business development manager Paul Rogers said, "Juice have been our radio partner for the past five years and we are delighted they have committed to us for the next three years. Our relationship over the past few years has been really successful and we are very grateful of their support.
"The team at Juice have always been very supportive especially during our times at Withdean and we are looking forward to working with them throughout the season."
This agreement marks a new era for the partnership between the club and Brighton's local commercial radio station.
Managing director of Juice 107.2FM, Laurence Elphick, added, "We are really excited about taking this partnership to a new level and are delighted to be a proud supporter of one of the biggest brands in Sussex.
"To have the opportunity to play an even bigger part in the future of the both the Albion and the Amex Stadium shows how much we value what the club means to the city."
Original article