I accept that media exposure is partially what sells fights. Of course Muhammed Ali "talked" but he was unique.
Most of today's boxers are talkers but not doers.
I guess I come from a different age. Tbh I'm not enamoured by many of today's boxers. I'm of the belief that the talking happens in the ring.
Is that wrong?
This fight is all that's wrong with British Heavyweight boxing. Couple of ****** glad it's not on terrestial tv and they don't get the "exposure" that decent honest professionals deserve.