You'll get more support if you stick to walk up prices.
The season ticket prices weren't increased this season. Two seasons ago, my seat worked out at £25 per game, now it's £27. As this includes some of my travel costs, I don't think that's too bad. However, £41 for the same seat as a walk up...
But you're not complaining about season ticket prices, so why is this relevant?
I actually agree with you that one-off ticket prices are too high and are a barrier to getting casual supporters along. The problem is that this applies to virtually all entertainment nowadays. I choose to go to the...