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Agreed, the man seems to get a lot of the big calls right in my eyes. He also appears to learn from previous mistakes, we are very lucky to have him I feel.

Fair play, do we accept the overarching theme that the per head spend wouldn't have to be huge to cover the shortfall from the reduced ticket price? Factor in the long term "new fan" value and I suspect the decision made sense commercially.

On the gate receipts, realistically had the prices not been reduced, we could only have expected 10,000 maximum at a £35 average so c.350k vs 20,000 @ £12 a ticket = 240k. Leaves a shortfall of 110k, this means that the extra 10,000 would only have to spend £10 per head to cover it. There are 2...