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Sums it up for me, we are Brighton & Hove Albion and proud not F**king Vancouver Whitecaps were they are brainwashed to believe in all this mission statement crap

Do you know, I think you could be correct and we should have #lostsheep so they come back or become JCL'S

A'h thats correct, the USA/Canadian bullshit link.

Seriously was that actually published or just your interpretation of the statement?

I can except that as it was appropriate to bring in fans, but what do these last two Albion statements mean exactly. Have the club actually explained what their thoughts are behind these two mission statements. I was unfortunate in having to work nearly all my life for American companies who...

Maybe not, do you know what it was in the first place?

Did we achieve that ambition what ever it was. I used to see that and think what exactly is the ambition of the Directors, Staff, Players and Fans that all together we were aiming for, was it ever stated?