The Olympics has a load of sports with a strong female following: gymnastics, swimming, athletics, horse riding etc.. Football, and the other sports mentioned in the original post, are all sports whose fans are 90% men.
Yes, there are women that have played and watched a lot of football and...
There's no doubt that women follow football, particularly the World Cup, but there's no getting away from the fact that it really is a male dominated sport. You just need to look around you at any game you go to; I'd estimate that men make up 90%+. I can't even think of the any women that sit...
That's BBC quotas for you; it's the same for comedy programmes. They ignore the fact that sport will be watched/listened to by an overwhelming majority of blokes, who would rather listen to commentators and pundits that they can relate to. Comedy quotas ignore the fact that most women can't...