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Good job you don't work in the Albion's marketing department, isn't it? The club report record sales, as I suggested would be the case earlier in this thread. http://www.seagulls.co.uk/news/article/brighton-hove-albion-strips-a-huge-hit-with-fans-and-players-2533351.aspx

Plus the other bonus of the yellow shirt is that it should help Dale Stephens spot a team mate more easily, and thus avoid his irritating habit of playing several absolutely terrible passes each game.

Then you know very little about football merchandising. In fact, I'd be willing to bet that the yellow one in particular flies off the shelves. Kids especially will be all over that. I remember a fair few years back now when Sheffield United released a luminous yellow away shirt. It sold in...

Given that it's a Nike catalogue effort, you weren't expecting an extraordinary red shirt, were you?

That Charlton shirt (& Peterborough) from recent seasons?

Perhaps that's his name? :)

I was thinking more....