people caring about less/fewer. it means the same thing, there's really no reason to care about this. its not even observed consistently, how would you describe the "<" symbol?
grammar absolutism in general, as if language has remained the same and will do so forever.
they dont even bother to translate it anymore, just tart up the fonts and use terms such as "hand cut", "brioche buns", "medley", "jus", "local" etc to double the price.