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Ah, gotcha. Thanks, I really had no idea. I think there was a Which? survey published earlier this week that listed High Street retailers in order of popularity among shoppers? It placed WH Smith bottom and I think Lush was up there amongst the favourites.

I think the point of advertising is to make money, by selling your goods or services and earning a profit. None of this is likely as a result of this campaign, so I don't get it when people trot out your type of argument in these cases. Thing is, I don't actually understand this. A cosmetics...