Dirty. But maybe his attitude changed in the last 15 years or so. Looking at the Connolly thread, it appears a lot of people believe that no-one goes through any form av personal development as they get older, but there are some things that indicate that this is not true for everyone.
Some do, some dont. I dont think Cristiano Ronaldo got a sponsorship with any soft drink company as he has repeatedly started his dislike for Coca-Cola etc.