Although this is a fair point, to take advantage would require long term planning by the Conservative's strategists. Lynton Crosby's approach doesn't seem to have room for this kind of subtlety and, even if it had, the big beasts are probably more distracted by knifing each other over Europe...
Its fairly easy to rotate your screen to view sideways or upside down images. Hold down Control & Alt and press the arrow key of the direction that you want to go. Do the same to correct afterwards. I'm sure this must be well known, but we recently had reason to Google it at work when someone...