I feel like those who criticise our home atmosphere should really get to some away games to compare. The mighty St.James park was an eye opener with the HUGE turnout of 49k (more like 39k) that managed to cheer both their goals and a few seconds after, and that was their lot. Oh and shockingly...
But whatever % it is, my point was more that the absentees are more concentrated in the East for a few reasons, and that's where the cameras are pointed. The amount of empty seats there is not mirrored proportionately in the rest of the ground, so it looks a lot worse than it is.
Around 7% of ST holders will not show up for any one game across all clubs. Unfortunately for us, I reckon 90%+ of that 7% are in the East stand for the cameras.