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found this, and Henning sums it up nicely!

If people were doing slightly more risky things like sky diving whilst eating baked beans, blindfolded, and hands tied behind their back....then it would be more of a feat and worth a sponsor. Sponsoring a guy who ordinarily likes a bike ride to do a bike ride...less so.

I'm not uncharitable, I'm really not. However, the new trend at work is that everyone is pinning up and waving sponsor forms under everyones noses all the time. Everyone is doing a midnight walk, sponsored cycle, sponsored walk for this that and the other all the time. Everyone's got a 'just...