This is a classic situation faced by retailers of a whole range of products.
How many people want the product?
Should we count the number of people who are already buying it? [not many]
If that's a measure of real demand, all we will achieve is less sales revenue.
Or do we take a gamble...
And just a thought ... don't students in London get a much better deal out of the TfL Oyster Card system, with half-price peak period tube, DLR and London Overground travel and free travel on buses and trams for students aged 16-18?
http://www.tfl.gov.uk/tickets/14308.aspx
I can see your thinking. Mine is focusing on the fact that the distance from Hastings to Lewes by train is about the same as Chichester to Brighton - and you'd need two Unizone tickets for the Chichester - Brighton journey (@ £64.90 + £57.60 = £122.50 per month).
Keep us updated with any news...
I think it is extremely unlikely that a Unizone ticket will ever be available at those sort of prices for a journey from Hastings to Lewes. My guess is that the best you can hope to get is an option to buy two separate tickets, one for travel east of Eastbourne and the other for journeys west...
I travel most days on the train that Ernest says offers a cheap off-peak return ticket from Hastings to Lewes, even though it's earlier than the time normally allowed for such tickets. All I can report is that there aren't many students using it.
I'd recommend her to get the Young Persons'...
WRONG! This one does.
http://www.connexions360.org.uk/travel/publictransport/pages/raildiscounts.aspx
Sussex student card
Are you aged 16 to 19 and a full-time student at college or sixth form? If you live in East Sussex, West Sussex or Brighton and Hove you can now get 34% off your rail...