Excellent stuff, I think it's long been said that the only thing likely to make FIFA listen will be the threat damage to the bottom line.
If all of the big sponsors were to fall in behind Coca-Cola then it could get very interesting.
It really doesn't. It may have been screwed with over the last god knows how long, making the whole system look ridiculous, but as soon as you start excluding people from voting you start to move back towards essentially picking a president who only needs to keep certain countries sweet.
Interesting that in the conference on SSN the guy said, more than once, that all options were open in terms of FIFA Executive Committee reform.
I may be wrong but isn't that the body that the British FA have a permanent seat on, whilst everyone else is elected? I have a feeling that will be...