It was called 'South Coast Radio' at the time. One of the bits I've edited out of the Doncaster match coverage has Tony Millard saying the show was sponsored by 'Newcastle Brown Ale - the only drop the Albion won't be able to beat.'
After much editing, I've synced up some of the video footage of the Hereford game, including the goals in each half, with the commentary from South Coast Radio.
Video: Hereford v Brighton, 3 May 1997
I think someone has already done this with Tony Millard's commentary for Robbie Reinelt's...