Yeah they're onto that. You're not allowed to just "bulk-buy" and stock up for yourself while its goalless. One pint per punter at a time, which is fair enough. If someone is getting a round in, then they have to show who they're buying for. Nobodies looking to rip them off though, its only a...
I'll be watching it down my local. Once the game kicks off its £3 a pint until the first goal is scored, which is excellent for encouraging binge drinking. The Morocco v Iran game was a delight, but I don't remember much about the following one.