There's nothing wrong with a bit of escapism. The point of the original quote was genuinely about making sure people have enough to eat (panem/bread) and are entertained (Circensem) to distract them from what the politicians are doing. The phrase was originally coined by Juvenal, two if whose...
Because we need a World Cup win to take the people's mind off the rubbish that's going on at home - panem et Circenses, or bread and circusses in English.