Would respectfully suggest that just because it isn't your thing that you have a quick quiet word with yourself and think about the fact that other people might be really into kits, their stitching and that this may represent something they dearly care about.
http://www.newitts.com/product/IT069503/Nike_Challenge_Football_Shirt_Short_Sleeve.htm?gclid=CjwKEAjwk6K8BRDM3aCSkdCtzSQSJAA3Vf38_t2KVBgbZtNtVo97NBVDPWGgo_D7BBa230gUurlHuBoCw6nw_wcB
£13 quid without the (apparently) blue badge or the sponsor name.
Yep, seems to be just the away kit.
I don't understand the reasoning behind drawing this out. It's a shirt. Not the unveiling of a long lost piece of art.
It's not so much that it looks pretty rubbish its that something like eight other teams in England have a version of it.
We've surely got a bit more cash than say, Coventry, to be able to afford a different kit.