I think it would make a bit more sense if the away teams' local beers were available throughout the ground, so that each week we home fans can get a taste of something different.
The away fans do have the option of our local ales, but they also have the option and comfort of something they are...
Their profit will depend on their service. As we saw last season with the drop due to the food/service provided by Azure, Sodexo will have to improve on these, or they won't be able to provide the profits they promised, however cheap they are, and then they would go the way of Azure. I'm sure...