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I broadly agree. When I was querying with @Bozza as to whether the club was aware of a large number of fans negative views of the club's marketing and merchandising department, I wasn't really talking specifically about stock levels. That's a very small part of a much bigger conversation.

I'm not really talking specifically about "more stock", I think that's been more a bugbear of other posters on here. My gripes are nothing really to do with any personal experience of seeing a specific item not in stock.

Very short term viewpoint missing the much bigger picture, IMO.

I would hope they have more business acumen than this.

@Bozza - is the club aware that this sentiment is held by (most likely) a sizeable number of Albion fans?

Does anyone know if the club is aware that the merchandise situation - stocking, quality, selection, availability, marketing etc - is LIGHTYEARS behind the rest of the club (which is generally incredibly high level)?