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And with a bit of clever discounting at the end of the season, there probably won't be a surplus. And if there is, charities, schools, football clubs would gladly have them.

So what do we get out of the Nike deal? A big cut of the profits? Nope apparently not Responsiveness if we need to scale up the order?. Hahaha Incredible shirt designs? Hmmmm High quality product? Presumably, they’ve committed to producing a certain number and presumably they’ve given us some...

I think this is still what is driving our current approach.

We should never have given Japan back

Yep, when people who look like you or I log on they have some automated detection with makes sure they withhold them from sale from us. Same as when we walk into the shop, they quickly hide them all behind the counter

And yes, the non kit merchandise is very tired, generic and unimaginative. New partnerships needed. We’re in Brighton. There’s no shortage of fashiony, designy, creative type people who could improve on the current offering if you gave them 5 minutes

To the club, the question is. Do they look at selling shirts as purely a money making exercise? (in which case stock ordering is a cost v predicted sales exercise in ordering the right quantity) Or is selling shirts also about branding? Is there a point about creating a buzz and awareness...

Only on ebay for 200 quid

Nike underproduced once more. Both shirts available sold already

Is someone maybe just breaking news gently to you?

I mean, i'm broke. I've been telling my Mrs not to spend money (yeh, like that's going to work). But F me. That is the most beautiful thing i've ever seen Awkward conversation incoming