This wasn't pushing human boundaries, it was commercial voyeurism, let's not dress it up as something it isn't. For me, odd comparisons to make, and a sky diving chute failure doesn't require a massive, costly, time consuming and risky rescue effort involving countless personnel.
It's vital the news media keep this as headline news because it's a 'sexy' story, you can just see them scrabbling around for any new angle now matter how tenuous. Meanwhile in Ukraine, Sudan, Somalia...