From a marketing perspective I can fully understand it as they've got 8 of the Top 9 last season as well as getting Burnleys sole TV appearance out the window early doors.
However, they can then lead internationally with the member of the Top 8 with the smallest fanbase as well as having a nice...
I'm the opposite, we've committed to prioritise kids swimming on Sundays over watching Brighton. Therefore, we have a big empty patch between early Sep and late November