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And not occupied for free by someone who might have paid £40-£50 for an available ticket. Actually, maybe there's a compromise: free ticket sharing allowed (via club site) if/when a match is sold out. (Last few 100 sales might be slow mind...)

You're assuming the sharing policy will be confirmed before the renewal period.... It's pretty weird that fans are more worried about empty seats than the business owner. Fundamentally, I don't think the club wants tickets given away regularly (and therefore devalued). That's the crux.

In 2021 any half-decent company monitors customer feedback online....

"Not working" for fans wanting to give away or sell their tickets. But possibly working well for the club's accountants. Yesterday's match would have been record gate receipts at The Amex....

Indeed, and.... Don't mean to be rude/inconsiderate, but let's be honest, season tickets aren't really designed for fans who can only make half the matches. Actually, it sounds like you need to find a regular sharer. The current system would work very well for you then.

The ST sharing policy and Exchange strategy both point towards the club prioritisng sales over resales.

That's the crux. Rightly or wrongly, the club has decided it doesn't want you to 'give it away'. (And, legally, it was never yours to give away, but let's not go there). A lot of fans bring the loss of matchday revenue (from empty seats) into the equation. I think we can all agree that if the...

This has been discussed a billion times now. Ultimaitely, the club wants non-STH to buy tickets rather than blagging them for free. Given the Amex has been sold out (maximum revenue) - or very close - for each game so far, you have to say the policy is working. But, yes, some STH may think...