Thing is if you want to showcase your product you really want a full stadium. Not loads of empty seats. Sky dont seem to have grasped that.
Also the clubs should get together and agree to refund those people who have bought advance train tix. It will amount to **** all in the grand scheme of...
Maybe the club could have made a gesture and refund the train tickets for those that have already purchased.
Im sure it would be (at most) a couple of grand but lets say 5k tops. Set a timelimit of 30days to claim and need to provide proof of purhase prior to the announcement of the fixture...