Would Chelsea be bothering about spending $15 million, when they're prepared to spend £30 million + on Grizemann?
http://www.bbc.co.uk/sport/0/football/34882340
They did that with a Goal Average of 2.54. So far, we are achieving 1.78, whilst Reading currently have 2.43. Early days still, but we are shipping a few too many goals for comfort. This may be (as other posters have said) down to our attack not being able to relieve the pressure off the defence.