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Sounds like a pretty accurate description I think (unlike his forecasts). Saying that however, I was talking about this at work a while ago (a building full of weathermen) and people did see the appeal of the easy moneymaking scheme over the hard slog of doing actual research/forecasting. As...

The Express always quotes a "forecaster" who has a somewhat questionable background according to this from the Guardian http://www.theguardian.com/environment/georgemonbiot/2012/jun/15/daily-express-weather-forecast-jonathan-powell