Did anyone really think that the caterers would get it absolutely, on-the-nail right first time?
I mean - REALLY?
Talk about getting a bee in your bonnet...
They're also very aware of the brand loyalty enjoyed by Harvey's and Piglet's, and how it affects, among other things, transport issues after the match.
Re: the cheap booze thing - you can't, as a caterer, buy much cheaper than Foster's - yet it's still £3.90 on the concourses, the same as...
The price increases for the programmes, pies and pints to the level they're at now (i.e. same as last season) were decided before he arrived.
Above and beyond that, you're correct.
People accuse Paul Barber of many things, but putting up the prices of the programmes, as well as putting up the price of the pies & pints, isn't one that can be levelled at him.
Yet.