I have a soft spot for the Glory... have been happy to see them pushing through the finals. However, don't find their playing style very entertaining. I do like their club culture though!
We (the fans) can't stand it either. Only the families and that enjoy it, because its a song to sing along to that sounds cheery and whatnot. However, just a plastic gimmick.
A lot of us do find the name Victory quite plastic too, however it has grown on many of us. It also ties in with us...