Easy 10
Brain dead MUG SHEEP
I do listen to TalkSport. I listen to Alan Brazil on my way to work, and Durham/Gough on my way home. I suspect that i, like many many listeners, do so not because it is good (though actually i don't mind Adrian Durham, unlike the vocal minority) but because of the following simple reasons.
1 - I turn the radio on, and it's there.
2 - i can't be arsed to mess around with downloading podcasts and then trying to make them play through my shitty car radio.
3 - i have little interest is music stations and don't want to listen to politics.
Once you find the podcasts you like and subscribe to them, then the latest one will just download automatically to your device and will be sat there waiting whenever you want to listen to it. Its truly minimal effort. Personally I use headphones, as sometimes I'm still listening to one when I get out the car.
Frankly, I wish I'd done it years earlier instead of putting up with Talkshite for so long for my "entertainment" to and from work.