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[Official Site] Pre-Match Brief: Albion v Reading



Newshound

Brighton 8049
Jun 5, 2011
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Reading visit the Amex on Saturday, kick-off 3pm, and victory will see us leapfrog our opponents into seventh place in the Championship play-off chase!
Tickets for the game are still available. The club’s online print-at-home feature is the easiest and cheapest way to buy. Click here to buy online. Supporters can also buy tickets in person tomorrow from the Amex ticket office and from the mobile retail unit situated outside of Brighton Station. Please allow plenty of time to purchase your tickets in person on the day.
All the latest team news, travel details and any further match information is available at www.seagulls.co.uk, on our official Facebook page and via the club's official twitter feed @OfficialBHAFC throughout the build-up to the game. Plus check out our YouTube channel for free post-match interviews and highlights.
Live Sport all day long!
Fans can enjoy a day of sporting entertainment, with the Seven Stars family sports bar opening at 11.30am, showing lunchtime games Arsenal v Everton in the FA Cup and West Brom v Man United in the Premier League – and serving a delicious range of hot food for adults and juniors.
Dick’s Bar is also open from 11.30am and concourses open at 1pm, and both games will be screened across the stadium. After the game there’s Chelsea v Spurs (5.30pm) in the Premier League, while the Seven Stars will also be showing the Scotland v France Six Nations rugby match at 5pm. The Seven Stars, Dick’s Bar and the North Stand concourse close at 8pm; other concourses close at 6.30pm.
Worthy Charity Collection
Albion in the Community's team of bucket collectors will be collecting for AITC's disability programme which gives disabled people across Sussex the chance to take part in sport. *We hope you will give generously to this very worthy cause.*
Season Ticket Reminder
Supporters who pay for their season ticket in one lump sum are reminded that they have until 5pm on Thursday 13th March to secure their seat for season 2014/15. This is payable at the Amex tomorrow up to an hour before kick-off, or for 30 minutes after the game. Visit the ticket office when you arrive.
Travel Guide…..Parking Available
Fans will be aware that from the Reading match tomorrow car parking management will be changing in light of the comments that fans have made over the past few months and incidents that we have witnessed. If you have not yet had a chance to read about the changes, please click here.
Car parking for the Reading game is available at the Bridge Car Park, just a few minutes' walk from the Amex, priced £15 on the day.
You can also book coach travel via our travel partners Seagull Travel, who pick up from points in all major Sussex towns – and even further afield.
Alternatively, our full travel service is in operation for the Leeds match, with the trains, buses and park-and-ride services included in the match-ticket package. For park-and-ride customers who will be arriving after 1pm, we strongly advise you to use the Brighton Racecourse site (postcode BN2 9XZ), where we have excellent capacity and a swift service.
Food and Drink
The Piglet’s Pantry special pie for this game is a Cottage Pie – available in all concourse kiosks. The guest beers are Wychwood Brewery’s Dirty Tackle – available in East Stand lower, North Stand, West Stand upper and West Stand lower concourses; and Harveys Armada Ale – available on the West Upper, East Upper and Dick’s Bar.
Get Your Copy of Seagull
Our award-winning 84-page programme Seagull features Jesse Lingard, who reveals all about his Manchester United career and his Albion promotion hopes.
Bruno tells us about his nomadic upbringing as a youngster and the day he came up against Ronaldinho in the Camp Nou. David Lopez talks about being back to his best while Leo Ulloa looks back at his five-in-a-row!
Will Hoskins reveals his delight at being back in action after a year on the sidelines, and Alan Mullery talks about his 1970 World Cup experiences and why spies in the camp were never a problem. Read all this and much more in tomorrow’s edition of Seagull, available at the stadium and priced at £3.50.
Matchday Retail
The club’s menswear sale continues into this weekend, in-store and online, with £10 OFF selected hoodies and up to £15 OFF track-jackets.
We are still offering 50% off of all replica shirts, but sizes are beginning to sell out. Don’t miss out! Buy now at www.seagullsdirect.co.uk.
Remember, if you want to top-up e-cash you can use our quick and easy top-up point located outside of the North Stand.
The Seagulls Superstore will be open before and after the game with additional outlets in the East, West and North Stands.
E-Cash Guide
Our Seagulls e-cash system is more rewarding to those fans arriving earlier and staying later. Click here for full details.
By using your smartcard to buy food and drink within the stadium you can earn a degree of cashback – and queuing time is significantly reduced. If you've not done it before, here is how you do it:
1. Visit the online Seagulls e-cash page via the fan tab at www.seagulls.co.uk
2. Log in using your unique fan number, card number and password
3. Click top up in the My Details section, and follow the on-screen instructions
Once Seagulls e-cash is loaded, you are ready to go and use your card to pay for food, drink and in the stores!
NB: After topping up your card (over the counter or online) you will need to activate the cash by holding your card on one of the smartcard readers for approximately 15 seconds.
The American Express Community Stadium is a no-smoking venue. Fans should note this also includes vapour and e-cigs, as this encourages the smoking of real cigarettes, and does not fit with the club’s non-smoking policy.

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