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There were some excellent Jonathan Wilkes related Twitter comments going round last night. Maybe not excellent if you're Jonathan Wilkes, his wife, or his mother, but for the rest of us, it was extremely amusing.

Nice idea, however I fear Jonathan Wilkes' current salary may not permit such generosity (well, not unless Burger King have suddenly given all their employees a pay rise).

I accept that, and I feel like I'm probably getting stuck on Santa's naughty list for slating it, but watching a bunch of fat Z listers huffing their way around a pitch with a few hilarious "comedy" interludes is my idea of TV hell, I'm afraid :) It's so bad, I'm actually contemplating watching...

I'd happily donate double the money if ITV guaranteed they wouldn't show it every year. I suppose it's a Good Cause etc, but it's cringeworthy TV.