Hmm, yes there did seem to be a bit of “if you want to see your family again you’d better whack that biscuit tin every time Gabby is speaking to Michael” about it
I'd be amazed if all the matches don't sell out. However, there will be thousands who will apply for random tickets hoping to get to see England (or Germany, Spain whatever) end up with Tunisia v New Zealand, would have actually gone had the tournament been held somewhere vaguely sensible, but...
The trouble is, no matter how much FIFA strain every sinew to cock up everything they do, interest in a world cup is utterly indestructible. There is no situation I can imagine whereby I wouldn't be interested in it. No matter how bad England have been, or even if they weren't there, it's still...
Why on earth would you go to the effort of installing solar panels when you have enormous quantities of oil you can burn? ....
.... I believe is the approach