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So how shabby is it that they delay finding a new sponsor? They have known for months that Johnson wasn't renewing its sponsorship. Replacing them ought to have been one of their first tasks; it would have been good to have potential suitors queueing up at the door. Instead, the FL has spent...

'May be'...? They should have been flying months ago.

Maybe. But they've had long enough to get a sponsor on board. That Guardian story is from four months ago, and Johnson would have served notice much longer ago than that. The point is, they've announced the competition without finalising all the details. Some issues are still yet to be decided...

It's more 'they haven't yet'. Either no-one is interested sponsoring the competition, or they don't have particularly talented salespeople / organisers at the Football League. Somewhere down the line it's evidently a difficult sell, as they are officially announcing the details of a competition...

Posted this on FB earlier... The Football League has posted the rules for the *cough* 'EFL Trophy' online. I've read them, so you don't have to. For the sake of clarifying one or two headlines, Brighton & Hove Albion who, in their dubious wisdom, have decided to enter the competition are to...

Nope. We won it two years later - beating Bognor 4-0 (Agdestein 3, Barker) in the final.