Personally I actually don't think it is overkill, in fact from days past where this never happened I find it very respectful. Ok you could ask where it ends but it isn't like we are doing it week in and week out, and to show a bit of respect to a player losing his dad really isn't that...
There tends to be a trend these days to cut some respect, that wasn't about a few years ago. I like it, it sends a humanitarian message. And people being nice to each other is ok really? Isn't it?
So, by your analogy, I matters not one jot to supporters to show their respects or their support for one of our players. Fair enough, we all have our own opinions.