Because it has the second largest number of participants of any team sport.in the country.
It's a sport favoured by the young, and esp young black males.
The NBA looks upon the UK as a 'cash cow' ripe for exploiting.
Any player(s) that were to properly make their mark over there, would turn the...
Why would you think watching bobsleigh would encourage someone to go out and have a go at 'sport'?
There are plenty of multi use courts and random hoops in parks across the country, but very little incentive to use them.
As already said, you can draw a straight line between Olympic success in...
But raising the profile of the British Olympic Cycling team has directly raised the profile of cycling.
Any kid wanting to be the next Robert Millar, was all but screwed.
Any kid wanting to be the next Wiggo/Cav/Froomey/G now have access to all the facilities they need to make that happen.
If...
So we'll put you in the 'maybe' pile, for the time being.
The basketball decision was a joke if for no other reason than it left UK Sport wide open to accusations of racism.
Personally I don't see that, for me it was more like institutionalized stupidity.
But the fact they made a decision that...