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The hardest bit for them is convincing world class players - already rolling in money - that they are not taking an easy option when they could be proving themselves in Europe. These insane sums are being bandied about in an effort to overcome that, but it isn't sustainable in my view...

US football now is all about bringing through their own players and recruiting from markets that are often an afterthought in Europe - for example, Atlanta United have just signed a 23 year old Paraguayan left back for $8m. Equally, US football is in far better health than it was in the 70s -...