Fortunately I considered that when I bought it - has 4k up scaling built in but I expect the TVs do a better job of that now.
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Does CES mean better deals on the current crop though. The cheapest OLED would still be really pushing the boat out and the new CES models are likely to be 2k+ surely?
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I'm looking to upgrade my 6 year old Sony LCD screen to a 55" 4K model.
I'm tempted by the LG OLED (B6 model is now down to £1700) as they look amazing, however can it be justified when there are Samsung and Sony LCD models at almost half the price. Sound is not an issue as that will go...