Who's to say he was the only one we were targeting? Other targets may not have been interested/stayed with their clubs/gone elsewhere - if we don't hear about them it doesn't mean it isn't happening after all.
Also we have no real idea about how complex each transfer is - if life were as simple...
It's kinda important. Also there's absolutely no way of knowing when initial negotiations begun - as has been explained before this was a complicated deal to get through so this could have been started months ago - the club may not have known how long it was going to run on for?
So, the 'simple...
Either way there's no guarantee that it'll work. For every CMS, there's a Vardy. For every Suarez, there's a Van Wolfswinkel. We had success with Ulloa but a flop with Elvis. It'll be an expensive mistake if we buy him from the UK or anywhere else.