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The fake Brighton shirt is actually better looking than the genuine article.

That Liverpool strip from the late '70s really is a simplistic thing of beauty and a perfect illustration of how 'less is so much more' when it comes to designing football kits. Their 2017/18 shirt is probably one of the best of next season's crop - again because of it's simple, clean design...

Which you can only tell if you are six inches away from it. From anything further away than that it looks like a faded out, different blue. Terrible shirt with way too much tinkering with the details, making it look like a right mess.